Project Progress

We started discussing to determine the right product as well as choosing a unique name for the E-Commerce group. We have chosen the name of our group is Cocoa Nut because this name is very simple and easy for people to pronounce. Next we divide the tasks in managing management, finance, marketing, operations, sales, graphic design and so on. In addition, we have divided the tasks according to their respective tasks to handle social media for posting content of our products such as making videos, editing pictures, creating interesting taglines, creating logos for products.

We have registered SSU at the UMKEI office for our group business. Next we search for mentors who have high experience and knowledge in this business. The mentors we are looking for are Academic Mentors (Dr. Fatihah Binti Mohd), Industry Mentors (Dr. Amira Binti Jamil) and Student Mentors (Syazwani Binti Abd Shukur). Through these mentors we get a lot of knowledge about business such as how to increase sales, promote products, operate social media platforms and so on.

We started creating our group's social media such as Facebook, Instagram, Tiktok, Youtube, Shopee and the Cocoa Nut website. Our purpose of creating social media is to introduce Cocoa Nut products to the community outside as well as promote Cocoa Nut products in this market. Not only that, it is also to make it easier for customers to make direct purchases of our products through the platform we have provided. Our social media platforms are active every day because we want to make it easy for people to buy our products at any time.

Group discussions were held for several days at UMK. This discussion aims to see the progress of each task in handling social media. At the same time, we all work together to promote products and increase followers on all our social media platforms. Next, we take photos and videos of group members individually and as a group for organizational charts and other assignments. In addition, we have also taken photos and videos of Cocoa Nut products which are intended to upload the products on social media. On April 14, 2023, E-Commerce held Workshop Series 2023 (Free Online Store Development) at 10 a.m. to 12 p.m. The briefing was conducted by (Dr. Fatihah Binti Mohd) and (Mrs. Wan Fatin Fatihah Yahya) gave a great explanation about E-Commerce Site Development, Google Analytics Integration and Social Analytics during the workshop that day.

For this fifth week, our group signed a project agreement which is the Commission Agreement. The agreement aims to ensure that our group members agree with the project being carried out. Next, on 18 April 2023, E-Commerce held a workshop called Digital Marketing Boost Your Digital Business Platform. This workshop was held through the Microsoft Team at 10 a.m. In this workshop, (Mrs Wan Fatin Fatihah Yahya) explained about Search Engine Optimization (SEO) and Google Business Profile.

In the sixth week, we participated in the Shopee Workshop which was held on 3 May 2023 which is Wednesday at 10 a.m. The Shopee Digital Marketplace Workshop was delivered by PEDI's Digital Partner (Mrs Wan Fatin Fatihah Yahya). During the workshop, Mrs Wan Fatin Fatihah explained in detail and clearly about The Best Solution for Growing Your Business. Through this workshop, we were able to learn new knowledge about the methods used to operate the Cocoa Nut shopee platform.

We have created a padlet to present to (Dr. Fatihah Binti Mohd) during the learning session on Sunday, May 7. In the padlet there is all the information about the Cocoa Nut business, namely photos and names of group members, product prices, Cocoa Nut product advantages and video advertisements, Website, Shoppee, Tiktok, Facebook and Youtube. Not only that, in the padlet there is also a qr code for all our platforms. It aims to make it easier for users to directly access our social media platform if they want to know more about this business and if there are any problems or questions, you can contact us directly.

We manage orders from customers who order cookies which are Red Velvet Cookies, Chocolate Chips Cookies, Colorful Block, Strawberry Yogurt, Chocolate Boba Milk Tea, Mini Choc-O Chocolate Building Block and Mini Choc-O Cadburry Rusk. We also always deal with the agent regarding the number of products that are still in ready stock as well as the latest updates on the delivery of Cocoa Nut products. This is because we want our customers to feel satisfied with the service or service we provide during the purchase process. We also want to avoid any obstacles during the purchase process.

We have participated in the Shopee Workshop which was held on 23 May 2023 which is Tuesday at 9 a.m. to 4 p.m. This Workshop on Digital Mall (Shopee Live) was held in room K101D. The moderator for this live shopee workshop is (Dr. Fatihah Mohd) while the speakers are (Mrs. Wan Fatin Fatihah Yahya) and (Mrs. Hasibah Mohd Najib). During the workshop, the moderators explained in detail and clearly how to make shopee live. The moderators have also given good instructions to attract people to join our live business by using creative sentences, making great promotions, using a clear voice when explaining each sales product and responding to comments or questions from customers in order to increase the number of followers and increase Cocoa Nut sales. Through this workshop, we were able to learn new knowledge about the methods used to operate shopee Live.

We have registered and paid the participation fee for the Carnival of Megapreneurship and Innovation 2.0 (COMEi 2.0) which lasted for 3 days on the 10th - 12th June 2023. This carnival is very good because it has given our group the opportunity to introduce Cocoa Nut sales products to the teaching staff and students and staff of Universiti Malaysia Kelantan (UMK). Through this COMEi 2.0 participation, we can also increase our business sales volume and be able to share information about products. We also make a preparation to make the presentation go well.

During the carnival, which is 12 May 2023, we have decorated our space that has been prepared. The purpose is to attract visitors to stop by our booth. Not only that, we have also given a taste of our products to everyone because we want everyone to enjoy the special features of our products. We also gave detailed explanations about Cocoa Nut products and answered all the questions asked by the jury and visitors at the carnival. In addition, we have promoted our social media to the judges and visitors so that it is easy for them to see our products and make purchases directly from us.